|I feel like a shark! "Chomp!"|
In 2011 a famous editorial appeared in the Wall Street Journal, It was titled, “Software is eating the World.” The principal thesis was for companies to succeed they have to behave more like software companies. It was a daring argument. The seven years which followed have vindicated that notion. Google, Tesla, Amazon and a funny project called Bitcoin are dominating headlines and the business community.
Tesla is still struggling to meet its production commitments and Bitcoin, to me, feels like a blue sky stock but what all of these firms have in common is a willingness to innovate, iterate, and move fast to satisfy customer demand. Even companies who lost their way are embracing blockchain technologies, cloud computing, and rapid software development.
It is satisfying to know that my career choices have mirrored changes in the business. While business is changing business leadership is struggling to keep up. Organizations charts still matter in many places. Command and control measures which existed for years are difficult to discard, and inertia prevents most organizational change.
It has created a quandary and spawned an entire industry of coaching and consultants, who are attempting to show others how to do business with the agile paradigm. What these coaches discover, is a business is a social construct along with a business entity. The ego of a director may be more important than the needs of the company. Board members excuse a lousy quarter because they golf with executives. Whole industries condoned sexual harassment and assault as long as the abusers generated revenue.
Which is why I find the turnaround at Microsoft so fascinating. They went from a sales culture under Steve Balmer to an engineering culture under Satya Nadella. After product failures like Zune, Vista, and Windows Phone, the organization decided to place its future in the hands of a software engineer who felt building better products was the path to commercial success. It is a gamble which has paid off handsomely.
Microsoft has embraced Agile, and it is paying enormous dividends. That is why this week an article appeared in Forbes called, “Agile is eating the World.” The reformation is growing, and the success is getting noticed. It is a satisfying development to me. I am no longer a lonely missionary in the wilderness, but a professional at the table is making a difference. It is nice to see the times change.
Until next time.