Monday, November 26, 2012

A Trillion Dollar Trend

One Trillion of anything is huge.
I hope that everyone had a good holiday weekend.  During the time off, I stumbled upon an interesting article about Silicon Valley investment banker, Sanu Desai. For those who don't know who this individual is, he helped Amazon go public back in 1997.  As a venture capital banker he seems to know where all the bodies are buried in Silicon Valley and all the latest trends regarding money.  He said something this week which is directly relevant to our business this week.  The times are changing and we are about to the transfer of over one TRILLION dollars from companies involved in business to consumer products to companies involved in business to business products.  This is good news because it is part of a trend which we caught early.

E3 systems has been pioneering a new cloud based systems which makes it possible to track your invoices, bills of lading, purchase orders and inventory online.  This is perfect for small and medium sized businesses.  You don't need to install software.  You don't need to purchase expensive servers and you don't have to worry about hassling with software upgrades.  We take care of this.  We are also perfectly focused on business users who don't have a lot of time for training their people to use new systems.  This is what makes Desai's commentary so heartening.  The technology business has spent the last twenty years making life easier for consumers.  Now it is time to make life easier for business owners. 

As technology has gotten to resemble magic more and more it is becoming hard for the small and medium sized business to provide the same kind of customer service which larger companies provide.  This is a big deal because you are now at a competitive disadvantage.  What I felt was needed was a technology service which makes it possible to provide the same tools the big firms have at a fraction of the cost.  What makes this even more important is that consumers are becoming more technologically savvy.  They will just take it for granted that they can track their products online and via mobile phones. 

This is where the one trillion dollars of wealth transfer comes from.  Larger firms like Oracle, Amazon and Microsoft will not be able to fill this important business niche. And so it will be up to smaller companies like mine to fill in the gap.  So E3 systems is competing for over a trillion dollars of money up for grabs.  If we receive just a fraction of it then we will have accomplished our mission. 

If you want to learn more about how you can be part of this growing trend please give us a call we will be glad to help. 

I can't even fathom a trillion dollars of wealth.  There has never been a trillionare in the history of human kind.  Still it is hard to ignore when this amount of money is moving in your direction.  It is nice to know you are part of a positive trend rather than swimming against the tide.  I look forward to having you join us. 

Until next time.